ANALYSIS: Chinese Propaganda Mouthpiece Struggling Amid Shrinking Global Market Share
News analysis
For years, the Chinese Communist Party (CCP) has employed its official media to bring China and “the Party’s voice” into the American market. One of its overseas propaganda arms, China Daily, may appear to be a legitimate and successful news organization, but financial records indicate that it is mostly funded by the CCP and lacks genuine subscribers and revenue. Moreover, the newspaper’s circulation in the United States and other countries is shrinking due to increasing skepticism toward China and its manipulated news content.
Founded in 1981, China Daily is an English-language daily newspaper headquartered in Beijing and owned by the Central Propaganda Department of the CCP and supervised by the State Council Information Office. The paper operates branch offices in most major cities around the world, but unlike other global news outlets, the largest portion of its operating income is not from subscriptions or advertising. The paper’s operating costs are largely funded by the CCP as an investment and the expected return is not profit but the spread of communist propaganda….